The #ThrowbackIssue of VPRCommMag is clearly in the air… the wonderful Champagne house, Veuve Clicquot, is tapping into the 80s spirit with its Retro, Chic! gift collection.
Each gift box gets modeled after a cassette tape with one of six very 80s inspired face graphics such as zebra prints, diamond facets, and retro sunset. The range covers a lot of ground graphically, having at least one design that will hit just the right nostalgic groove for anyone.
The attention to detail throughout the gift box makes them premium as well as retro-rad. Metallic faux screws adorn each corner, emulating the way many cassette tapes were held together, and the center window and spools get molded into the box, providing depth and dimension that you can’t get by using a sticker or a label. There is even a blank space on the cover to further personalize each box.
Veuve Clicquot’s cassette gift boxes are designed to be reused and kept for a lifetime to store any number of things, except for modern, ethereal music that exists on the cloud, of course.