Beauty

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ORIENTAL BEAUTY VALLEY LANDS AT MILAN FASHION WEEK

Oriental Beauty Valley – the Shanghai beauty brand consortium enters Milan Fashion Week thanks to its partnership with designer Francesca Liberatore The Oriental Beauty Valley group and Shanghai Promotion Center for City…

hair

Summer Hair Trends For 2022

With summer just around the corner, it’s high time we look at some of the main hair trends for the upcoming season. From the summer staple of beachy waves to fun y2k-inspired…

Gen Z Makeup Trends, Explained By Makeup Artists

Gen Z might be the most beauty-savvy consumers in the game, and makeup trends show they’re also the most adventurous. While consumers once sought Instagram-perfect pouts, expressionism is now the name of…